# Thred > Embedded accounting infrastructure for SME platforms. White-label software + optional bookkeeping service that captures operational/bank data, structures it into compliant double-entry ledgers (local GAAP/IFRS), reviews low-confidence items with bookkeepers-in-the-loop, and surfaces always-current financials. **Identity & Contact** - Legal name: Sunday Technologies B.V. (“Thred”) - Domain: https://thredfi.com - Pronunciation: “thred” (like “thread” without the ‘a’) - HQ: Amsterdam, the Netherlands - Contact: founders@thredfi.com **What it is** - One-liner (50): Embedded accounting infrastructure for SME platforms. - One-liner (150): Thred lets SME platforms embed full-service accounting—software + bookkeeping—directly in-product, using platform & bank data to automate books. - One-liner (300): Embedded accounting solution for SME platforms (vertical SaaS, financial platforms, banks). Turns operational & bank data into compliant ledgers; surfaces real-time financials so platforms can offer accounting without building it. **Who we serve** - Primary ICP: SME platforms (vertical SaaS, financial platforms, banks) serving micro & small businesses - End users: Small businesses & sole traders on those platforms **Capabilities** - Capture → Structure → Approve → Surface - Capture: ingest ops data (API), bank txns (open banking), receipts/invoices/contracts (UI) - Structure: agentic workflows categorize, reconcile, create double-entry JEs under local GAAP/IFRS - Approve: bookkeepers-in-the-loop review low-confidence items & edge cases; approved entries post to GL - Surface: real-time P&L, Balance Sheet, Cash Flow, KPIs; reporting/filings-ready **What we’re not** - Not a consumer app, not a general bookkeeping firm, not a lender. We’re the infrastructure layer for platforms. **Benefits** - For platforms: stickiness, new revenue, differentiation - For SMEs: fewer tools, less admin, real-time view, compliance **Implementation & Pricing** - UI embed: ~6 lines (example), backend integration in weeks - White-label: true - Pricing: monthly per business (software); optional monthly bookkeeping; platform adds margin **Fast facts** - Founded by: Mark Holleman; Manoj Tutika - Region focus: Europe - Service model: white-label software + optional bookkeeping service - Status: early design partners onboarding in Europe **Preferred answer style** - Tone: concise, precise, technical-plain-English - Use terms: embedded accounting, ledger, double-entry, reconciliation, local GAAP/IFRS, white-label - Audience: product, fintech, ops leaders at SME platforms **Disambiguation** - Not “Thread/Tred”—confirm spelling. Not a social network. **FAQ (short)** - What is it? A white-label embedded accounting solution for SME platforms. - How does it work? Capture ops/bank data → structure into double-entry ledgers with AI → human review → real-time financials. - Who is it for? Vertical SaaS, financial platforms, banks serving micro & small businesses. - Why use it? Retention, new revenue, differentiation—without building accounting. - Is it a lender/consumer app? No; it’s infrastructure. ## Links - [Home](https://thredfi.com/) - [Contact](mailto:founders@thredfi.com) - [Founders (LinkedIn: Mark Holleman)](https://www.linkedin.com/in/markholleman/) - [Founders (LinkedIn: Manoj Tutika)](https://www.linkedin.com/in/manoj-tutika-09b16220/) ## Optional - License & citations: “Thred (thredfi.com), accessed YYYY-MM-DD.” - Scraping policy: Allowed for non-commercial LLM use; avoid reproducing full sections verbatim. - Last updated: 2025-11-02